I'm Riley Greco — most recently the founding designer of Charlotte AI at CrowdStrike. I've spent years taking ambiguous problems to shipped products. From zero to one, and product to platform.
Good intentions ship products that look great on paper and fail the moment real people touch them. Nothing guarantees success — but talking to people and uncovering real needs beats building one more solution hunting for a problem.
I'm not afraid to ask whether we're building the right thing. We don't always pick the strongest use case first — so I dig in, and if an idea is missing its hook, I'll help find it or point us somewhere better.
An informed point of view beats a room full of agreement. Alignment still matters — we should all know where we're going and why — but consensus for its own sake won't get us to impact or differentiation.
A button is never just a button. I design for the workflow behind it — consistency, trust, scale, the data and load underneath — because products don't live in a silo. They sit alongside others, on a platform, sometimes as the platform.
The ask was simple: "make it pretty so leadership invests." Instead, I started with research — and it changed the product. Across every customer profile I found skepticism, low trust, and almost no appetite for autonomy. That finding shaped the entire product, and the practice I spent the next two years building around it.
SCATTERED SPIDER is a financially motivated eCrime adversary active since 2022, best known for high-impact campaigns against large enterprises across telecommunications, retail, and financial services. Detections in this environment map to activity attributed to the group.
The adversary is tracked under a range of community aliases and is known for social-engineering-led intrusions to gain initial access before moving to extortion. Its targeting has broadened over time toward high-revenue organizations.
CrowdStrike Intelligence continuously monitors this actor's campaigns and updates attribution and reporting as new activity is observed.
A recreation of a Charlotte AI response, rebuilt in code — not a screenshot.
CEO-announced, shipped to GA
on guardrails set day one
quarter over quarter
The rest is a conversation. The calls I got wrong, the features that got cut, the tradeoffs I'd defend and the ones I'd redo — that's the part worth talking through.
Ask me about it →If you're building or adding to a design team and want someone who's spent a career bringing clarity to ambiguity, I'd like to hear from you.